Employee training has become much more critical with the rise of digital transformation across departments and job roles in all industries. Having a continuous training and learning culture is a vital element that differentiates organisations and positively impacts employee retention and growth.
With work practices that have recently become the norm, employees are placing more emphasis on the value of their work environment by considering their organisation’s commitment to their personal and professional development and career growth. For this reason, providing consistent, effective training not only shortens onboarding or ramp time but directly improves employee retention.
However, it is not easy to create an efficient and successful employee training process. The process requires a long term commitment and investment, and it’s because many organisations struggle to prioritise this strategy that they are unable to deliver effective solutions to employee training challenges.
In the sales industry, the damage that an ineffective or generic learning process causes is substantially higher. Because in sales, continuous learning and transfer of experience make a radically positive difference for both the employee and the organisation.
In this article, we’ll talk about common employee learning challenges in sales and how you overcome them to boost your sales team’s learning potential.